Social Conscience: Gen Next ups the barometer in 2009 - On The Job

Social Conscience: Gen Next ups the barometer in 2009

Taru Bahl - Thursday, January 01, 2009 12:31 PM

I remember how most of us used to grumble about having to complete the 200 odd hours of social service as part of the college national social service scheme (NSS) that we had opted for. And inspite of the sensitization to old age homes, blind schools and orphanages, most of us continued to be driven by the "what is there in it for me?" motive before we signed up for a cause that required us to "give our time, effort, energy and/ or resources".

Some of my batch mates I am glad ended up doing a fair deal of ‘good work'. As CEOs of their companies they adopted villages, ran health camps and contributed to the setting up of schools; as housewives many took to devoting time to local community projects; as responsible citizens a lot of them spearheaded massive food, clothes, medicine and cash collection drives when disaster struck.

But the skeptic in me also couldn't resist noticing that the CEOs got their initiatives written about in local newspapers showing their king-sized pictures as they mouthed holier-than-thou platitudes; the housewives — most of them rich and bored, felt it would be nice to talk of the noble causes they were backing as they played rummy in the club or nursed a scotch at a dinner and out of the responsible citizen category one actually walked away with a national youth award for his yeoman service to society.

So against this backdrop, am I glad to see young kids (18-25 year olds) today stepping forward to align themselves to social issues, expressing angst at things that refuse to straighten and collectively protest against inequities. It is good to see them emerge as strong stakeholders who have the ability to initiate dialogue, forcing powers that be, to sit up, take notice and swing into action.

Post Rang de Basanti they have come out in droves, passionately airing views as they join candle light vigils and marches to register their solidarity or protest — Jessica Lal murder and 26/11 being cases in point.

Many advocacy campaigns are now spearheaded by young people. NGO Hriday-Shaan's massive tobacco advocacy campaigns rode on the enthusiasm of thousands of school and college students who ran signature campaigns and participated in  community outreach programmes volunteering to be key facilitators for transfer of knowledge from health experts to the wider community.

Ishita Chaudhry, managing trustee, The YP Foundation, a youth-led and run, not-for-profit organization that has over 1500 young ‘change makers' driving 100 odd development projects, says "There is a shift in young people, in that they have moved from wanting to rebel against the system to wanting to see it fixed and functioning. I see 2009 moving towards that shift where perhaps for the first time, many young people will  see themselves as part of the system. They will demand to be involved through advisory committees, standing for elections and via constructive dialogue with the government contribute to their environment as they "become the change they want to see".

She sees the top 7 issues fetching top billing amongst issues young people will engage themselves with:

1. Voters Id Registration

2. Understanding elections, especially who the candidates are and whether they are qualified/ worthy enough to assume public office 

3. Questioning the government and role of the media in public accountability and awareness

4.Talking about sexual reproductive health and rights with young people

5. Exploring music and performing arts as a more serious career option

6. Spending time volunteering with rural India and/or working with marginalized communities

7. Taking gap years after college and spending time exploring alternative, non mainstream career options. 

And she is confident that none of the volunteers who step forward are likely to ask the dodgy question: "what is there in it for me?" On that note, wishing one of the world's largest youth population, a happy new year !

2nd Jan 2009: A young executive at Robert Bosch Engineering and Business Solutions sent this wonderful New Year greeting, tempting  me to add it to this post, since it graphically enumerates what I have tried to say in 650 words! The mail came with a request to have a new year resolution: do something to solve global warming.

 

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From sarika

January 2, 2009 8:11 AM
Finally, things look set to change. Youth power is here and there is no ignoring that. Watch 'We the People' on NDTV and see them passionately air their views. The year definitiely will belong to them.

From Hemant

January 2, 2009 10:15 AM
This happens in metros.. what about rural areas? thats where we actually need such organisations. Are today's youngsters from the metros willing to move out of their comfort zones and go and make a difference in smaller towns? Most of the people who work for such organisations do it so that when they apply for their masters and want to go abroad, such work counts a lot on their application form! Yes there are people who genuinely want to make a difference, but not all.

From sarah

January 2, 2009 1:02 PM
I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often. Sarah http://www.thetreadmillguide.com

From vijay

January 2, 2009 1:39 PM
Let me first WISH ALL HT MINT STAFF A VERY HAPPY NEW YEAR 2009 Taru, majority of people men & women would always like to contribute their services to the needy people in villages & cities. But very few are able to do so as every one are not so fortunate to have time ( Busy to earn bread & butter ). But , this is debateable issue if one reads of so many charitable trusts to save & build their coffers in the name of helping the needy. Now, the youg generation are having wider vision & understand the life. Let's hope for the best. Jagoo !!! regds vijay

From Ishita Chaudhry

January 2, 2009 2:18 PM
Hi Hemant, I can appreciate where your concern is coming from. Running a youth organization like The YP Foundation, I can tell you that we are not just a Delhi based organization - we have programmes running in Raipur, Kolkata, Pune, Mumbai and Hyderabad. But we have only grown as per our capacity. You require a lot of funding to be able to work across the country in different communities and most youth organizations don't have too much funding - so that's primarily why people will work in segments and not cohesively across the country. Although I share your dream, I wish we could work in many more rural areas. But even within The YP, you have young people working with multiple communities from various walks of life in many different projects and we have tried to lay emphasis on equal respect to ALL causes, whether they work with urban private schools on climate change and waste segregating or with street and slum children on healthcare. I think it's important at one level to not give up on young people by assuming that just because someone wants to do a project for their own ulterior motives, that it means that they would not do the project with as much heart and soul as anyone else. The young people we work with - 350 of them - and the thousands we meet in a year through programmes are very willing to go beyond their immediate comfort zones. It is definitely true that all young people are not equally motivated, but I've come to learn that often by simply approaching a person and helping them consider something they have not necessarily done before, you are starting a movement by helping young people consider that they can contribute, albiet in different ways. Hopefully, in the years to come, we will be able to build our funding to have a presence in every single part of the country - from cities to towns to villages to states. So a happy new year to that dream! :)

From taru

January 2, 2009 3:52 PM
sarah glad you liked the blog and hope to have you visit more often. and hemant, it is not necessary that you have to give up a plum job to do community service in rural areas, though there are people in india and abroad choosing to do so. ishita is right, in that, while being where you are, doing what you are doing, you can still take those baby steps to engage in hundreds of causes (in india you don't have to look hard enough!). The community based organisation (cbo) is based on that model and most projects today are banking on them to help them scale up and bring about change.

From Kreeti

January 4, 2009 2:09 PM
I seriously feel that,even before we consider moving into the rural areas we must work on "fixing" the condition in which everything functions in our cities.Once we see an improvement and a change that we want to bring about,only then will anyone be willing to go further into the problems of the rural area.If we dont see our efforts converting into results..its useless.Agreed its a very slow process for any change to take place,but the results must be evident enough.

From brando

January 6, 2009 10:03 AM
Dear Taru The day you or me can dream of becoming a PM of this country on vote bank of youth like Barrack Obama came to office on Next Generation vote bank and social responsibility i think we can call the awakening of next generation. What we see is more of media awakening them from slumber and not their own inner call. I am a leading crusader in anything illogical /unfair but i see that majority will still not bother as they are too busy in their lives. How the country/society is running is not much an issue till it affects them. The root cause of this is awareness and that is where you me and blogs net working etc steps in. Keep up the good work and see if anybody of our generations runs for PM after a couple of years to make this country the best will you support him. The day we start voicing our concern in issues that do not affect us but the country and society we can claim we have woken up fully. For your info I am doing same thing in my organization which is corrupt eaten from within because my generation is not bothered much except Survival. Also the next generation must know power of RTI Act 2005 to bring the corruption in open by seeking queries from civil administration for transparency and accountability’s have noticed not much is covered in your forum on RTI Act 2005 More on next post brando

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From Ronica

February 4, 2009 8:07 PM
Hi Taru. Great to learn about all that is happening. Loved reading it! High time we wake up to the need of the hour

From utkarshdev

May 20, 2009 8:11 AM
dhoni is best and a outstanding captan , he is cool , he is lord of cricket for me , he hendels the team outstandingly , and the last thing i want to say that he is best

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