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Friday, August 22, 2008 10:07 PM

How they boost income: 22-August-08

Apple, converging technology company which launched its 3G iPhone this year: 1. It boosted its production plans when initial sales proved stronger than the company expected. It will build 40 million to 45 million iPhone 3Gs in the 12 months through August...
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Friday, August 22, 2008 10:01 PM

How they control cost: 22-August-08

Fresenius, the health-care company best known for its kidney dialysis products and services: It exploited the exchange rate (strong euro, weak dollar) to make a major acquisition - U.S. drugmaker APP Pharmaceuticals - for $3.7 billion. [Click here for...
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Friday, August 15, 2008 8:00 PM

How they boost income: 15-August-08

Dell, computer maker: 1. It is trying to create a potent alliance among Apple's many rivals, from cell-phone makers and record labels to online music sites to persuade consumers to try new devices and services than Apple's iPod which is tied only...
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Thursday, August 14, 2008 9:00 PM

How they boost income: 14-August-08

Strauss Group, an Israeli coffee outfit: 1. It has boosted income in the past through cooperation (with Danone in yogurt; with Unilever in ice cream). 2. It ventured into the larger and fragmented wholesale roast and ground coffee market instead of the...
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Sunday, August 10, 2008 5:06 PM

How they boost income: 09-August-08

McDonald's Corp., the world's largest restaurant company: 1. It introduced a discount menu selling double cheeseburgers for $1. It is promoting $1 sweet tea and sodas. It is offering snack-sized sandwiches. It coupled lower-priced foods with healthier...
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Thursday, July 24, 2008 9:34 PM

How they boost income: 24-July-08

Amazon.com Inc., the world's largest Internet retailer, which sells products in more than three dozen categories, ranging from power tools to musical instruments. 1. It added electronics and digital-book downloads. It expanded digital sales, introducing...
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Wednesday, July 23, 2008 9:38 AM

How they boost income: 22-July-08

Big Pharmaceutical Companies, facing fewer prescriptions filled, patent expirations, and FDA rejections of new drugs: 1. They are continuing to consoldate (Roche has bid $44 billion for Genentech, Teva Pharmaceutical Industries has bid $7 billion for...
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Wednesday, July 23, 2008 9:34 AM

How they control cost: 22-July-08

Barry Callebaut AG, the world's biggest contract manufacturer and supplier of bulk chocolate, fighting a 40 percent jump in cocoa prices: 1. It uses its scale of operations to make products almost 20 percent cheaper than smaller companies 2. It has...
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Tuesday, July 15, 2008 8:04 PM

How they boost income: 15-July-08

General Electric, giant engineering company: 1. It is unveiling a retro engine design for the business air travel market promoting a less glitzy technology, a propeller-driven engine as the turboprop market is enjoying a resurgence as an efficient alternative...
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Friday, July 11, 2008 10:02 PM

How they boost income: 11-July-08

Apple, converging technology company, seeking to catch up with Research In Motion Ltd.'s Blackberry: 1. It will turn the iPhone into Apple's third major business alongside the Macintosh computer and iPod media player. 2. It wants to sell 10 million...
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Friday, June 06, 2008 12:45 PM

How they boost income: 05-June-08

Wal-Mart, the world's largest retailer: 1. It has come up with a new slogan, "Save Money, Live Better," which is resonating more strongly than ever for millions of consumers. It's a strategy to get people to come in for different aspects...
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Thursday, June 05, 2008 11:43 AM

How they boost income: 04-June-08

Yahoo, Internet company: 1. It is holding out against Microsoft's takeover offer for three income boosting reasons: (a) more money, (b) some hedge against regulatory hurdles that could delay or even quash the deal (if regulators quash the deal, Yahoo...
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Thursday, May 29, 2008 11:58 AM

How they boost income: 28-May-08

Multinational corporations seeking marketing mileage from the Chinese Olympics: 1. They are harnessing Olympic fervor in China and playing up Chinese national pride in their advertising campaigns to demonstrate deep-seated commitment to the people of...
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Tuesday, May 27, 2008 12:34 PM

How they boost income: 26-May-08

Carlsberg A/S's OAO Baltika Breweries, Russia's biggest beer company: 1. It is adding breweries to take advantage of a 10th consecutive year of economic expansion in Russia and a trend toward drinking less vodka and more expensive beers. 2. It...
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Thursday, May 22, 2008 11:14 PM

How they boost income: 22-May-08

Johnson & Johnson, consumer products company: 1. It is revamping its packaging design to boost income (and save the planet with sustainable packaging). 2. It has hired a Chief Design Officer and established a 120-person in-house design think tank...
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